New name and owner for Siemens Audiology


© Sivantos

Siemens Audiology has re-branded following the completion of its sale to EQT and will now be known as Sivantos. EQT, a leading private equity group in Northern Europe, will be the main investor in the newly-formed Sivantos Group with Germany’s Strüngmann family as co-investor. Siemens will also remain as a co-investor. This transaction gained regulatory approval on 15th January and all worldwide affiliates of the former Siemens Audiology Solutions will be renamed.

“EQT is fully committed to supporting the management team and employees to further develop the business. We want Sivantos to become the industry leader in technology and customer perception,” says Marcus Brennecke, Partner at EQT Partners, Investment Advisor to EQT VI. Roger Radke, CEO of Sivantos Group said, “Today begins a new and very exciting chapter in our company history. Ahead of us, we have great opportunities to propel our business and bring cutting-edge innovation and premium service to our customers.”

Sivantos Group has several hearing aid brands in its portfolio, including Siemens, Audio Service and Rexton. As a trademark licensee of Siemens AG, Sivantos Group will continue to develop, market and sell hearing products under the Siemens brand over the medium term.

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Source: Sivantos