Events

EAONO 2014: Bringing the otology world together

Hundreds of specialists in otology and neuro-otology and members of the European Academy of Otology and Neuro-otology (EAONO) met in Tuscany, Italy, in mid-September for the 7th scientific and technical Instructional Workshop. A highly successful event organized by the current President of the Academy, Franco Trabalzini. Here is our report.

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Demographic personas for your audiology marketing

© Yuri Arcurs - Fotolia.com

There are three demographics that our audiology marketing should be aimed at. Those three demographics — seniors, boomers and gen X’ers — have very different characters, values and beliefs. We need to understand this in order to adapt our marketing message and channel to reach all three.

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EUHA 2014: The best of the best

Just a few highlights from EUHA 2014 in Hannover. We zoom in on novelties by manufacturers.

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Hanover's EUHA Congress in 10 pictures

event

Couldn't make it to Hanover? Here is what you missed in 10 pictures.

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