Market

Just...extra smart: modern hearing aids stripped of their audio elements 2/3

 
 

technology

© Vizerskaya - iStock

Who is going to bat an earlid when the hearing aids of the next few years deliver a hamper of Internet of Things (IoT) utilities, dozens more healthable functions, and who knows exactly what gimmicks and non-hearing extras? 

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Just...extra smart: modern hearing aids stripped of their audio elements

 
 

technology

© vizerskaya - iStock

What are we left with when we take away all the strictly hearing-related elements from the latest hearing devices in the marketplace?

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WS Audiology’s Jennifer Wright promoted to senior director of partner marketing

 
 

appointments

© WS Audiology

WS Audiology has announced the appointment of Jennifer Wright, Au.D. to Senior Director of Partner Marketing. After this internal promotion, Jennifer will report directly to Sheena Oliver, WS Audiology Chief Marketing Officer, Wholesale USA.

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Demant’s Audika España buys up Audifón chain to grow its domestic network to 123 hearing centres

 

chains

© Audika    An Audifón centre in Spain already bearing the Audika brand name

Audika, the Demant-owned chain of hearing centres in Spain, has acquired Audifón, strongly positioning the Danish group’s network on the Iberian peninsula with 123 practices.

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Kerrie Coughlin seizes the Moment to become VP of Marketing at Widex

 

appointments

© WS Audiology

Widex USA has announced the appointment of retail branding expert Kerrie Coughlin as its new Vice President of Marketing.

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65th EUHA 2021: Call for Papers

 

conferences

© EUHA

A call for online submission of papers—with a March 28 deadline—has been issued by the organisers of the 65th International Congress of Hearing Aid Acousticians, which is scheduled to take place face-to-face in Hanover, Germany from September 15 to 17.

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CES Innovation 2021 recognition adds to awards booty for Starkey’s Livio Edge AI hearing aid

 

awards

© CES

Starkey will see no possible hearing damage resulting from the clamour of gongs falling its way for the Livio Edge AI hearing aid platform, for which the latest accolade has come in the form of a Consumer Technology Association (CES) Innovations Award honoree in the accessibility category.

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UK hearing instrument sales recover Q4 2020

 

sales

© BIHIMA  Chart showing UK HI market 1/4 by 1/4 since 2013

Domestic hearing instrument (HI) sales climbed back to recovery status in the final quarter of 2020, say UK and Ireland manufacturers in their latest financial assessment.

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Pandemic telehealth explosion whips up healthcare cybercrime

 

IT

© peshkov - iStock

A new report from top US information protection outfit CI Security reveals a 36% increase in IT breaches in the second half of 2020, attributing the rise in cybercrime to lack of vigilance during a sudden massive demand for telehealth under Covid conditions.

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Resilience and pent-up demand power bright 2021 market forecast from Demant

 

business

© Demant Demant President and CEO Søren Nielsen

Hearing healthcare giant Demant is forecasting a return to annual growth in 2021 for its businesses, as they continue to recover from the calamitous blast of pandemic effects in the first half of 2020.

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