TECH MUNCH quotes on technology 4: GN's Tom Woods: ARE CUSTOMERS COMING EARLIER TO HEARING INSTRUMENTS?

 
 

technology

© kate_sept2004

Age is a factor. A significant observation on who is using hearing devices, drawn from our collection of quotes from three years of Audio Infos' Technology Focus articles, authored by the British Irish Hearing Instrument Manufacturers Association (BIHIMA).

Tom Woods, Senior Vice President Europe and Global Partner Sales, GN Hearing:

"The average age of a first-time hearing instrument wearer is moving down, though not as much as we’d hope. The stigma of having a hearing loss is still there, but it’s subsiding to a degree. People wear things in their ear, streaming and connectivity has improved. And it all makes it easier to adopt them. Society is educating people more on the comorbidities of hearing loss. I do think we’re making big strides.”

Source: Audio Infos UK